History

About Us

Trakker is now established as being one of the leading suppliers of quality carp equipment but going way back to the early 1980’s the company was originally called Rainbow Angling Supplies and carp angling was almost unheard of….

The founder of Trakker Products is called Carl Drabble and at the start of the early 80’s found himself, like many others, a victim of the closure in Sheffield of many steel and cutlery firms. Always a keen match angler Carl had always dreamt of turning his hobby into a business and now that redundancy had meant he was out of work he decided to give it a go. From the outset the company’s principles lay in producing high quality, innovative products although initially these were for other famous brands of the time such as Shakespeare, Shimano and Browning amongst many others and were all manufactured in Sheffield to order.

During the 90’s however more change arrived in the form of cheap imports from China, in a very short period of time most of our existing customers had re-sourced from China and a change of direction was required in order for the company to survive, this change of direction involved the emerging carp market and with it the start of a new era – Trakker Products.

From supplying other brands with bespoke product we were now dealing directly with the retailer with our own range of products which were designed and manufactured in the UK. Initially these were luggage items  for which we had many years of experience in manufacturing.

The big breakthrough came with the now legendary Armo Bivvy. For some time we had had a link with a small company in Cheshire called Aqua Products who produced a small range of equipment and sold directly to the angler via mail order. The quality was the best in Europe but on a small scale due to the limited distribution channels. It then made sense for Trakker to manufacture the Armo Bivvy under license and sell to the retailer while Aqua continued to trade directly to the end user. The demand for the Armo was unheralded and very quickly the workforce was doubled in size to cope with the amount of orders it was inundated with. Within a couple of years another classic bivvy design was introduced in the form of the Pioneer and its lightweight brother, the  Ultralight, again the demand was incredible and Trakker was well and truly established as one of the UK’s leading supplier of carp equipment. The Armo Bivvy has now evolved to be still the leading ‘pram-hood’ shelter and the Pioneer has evolved  to what we know today as the superb Tempest Bivvy.

Building on these foundations was incredibly important to securing the future of the brand and we have done this by concentrating on product design to drive the company forward. Design successes  such as the Levelite and RLX Flat-6 Beds show that innovation is key with products that are market driven.

At Trakker  rather than trying to be everything to all men we prefer to concentrate on products we are famous for. We’ve never been the cheapest but we’ve always strived to be the best. So far this strategy has worked incredibly well for us over the last thirty years.

Here’s to the next thirty years…

 

 

 

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History

About Us

Trakker is now established as being one of the leading suppliers of quality carp equipment but going way back to the early 1980’s the company was originally called Rainbow Angling Supplies and carp angling was almost unheard of….

The founder of Trakker Products is called Carl Drabble and at the start of the early 80’s found himself, like many others, a victim of the closure in Sheffield of many steel and cutlery firms. Always a keen match angler Carl had always dreamt of turning his hobby into a business and now that redundancy had meant he was out of work he decided to give it a go. From the outset the company’s principles lay in producing high quality, innovative products although initially these were for other famous brands of the time such as Shakespeare, Shimano and Browning amongst many others and were all manufactured in Sheffield to order.

During the 90’s however more change arrived in the form of cheap imports from China, in a very short period of time most of our existing customers had re-sourced from China and a change of direction was required in order for the company to survive, this change of direction involved the emerging carp market and with it the start of a new era – Trakker Products.

From supplying other brands with bespoke product we were now dealing directly with the retailer with our own range of products which were designed and manufactured in the UK. Initially these were luggage items  for which we had many years of experience in manufacturing.

The big breakthrough came with the now legendary Armo Bivvy. For some time we had had a link with a small company in Cheshire called Aqua Products who produced a small range of equipment and sold directly to the angler via mail order. The quality was the best in Europe but on a small scale due to the limited distribution channels. It then made sense for Trakker to manufacture the Armo Bivvy under license and sell to the retailer while Aqua continued to trade directly to the end user. The demand for the Armo was unheralded and very quickly the workforce was doubled in size to cope with the amount of orders it was inundated with. Within a couple of years another classic bivvy design was introduced in the form of the Pioneer and its lightweight brother, the  Ultralight, again the demand was incredible and Trakker was well and truly established as one of the UK’s leading supplier of carp equipment. The Armo Bivvy has now evolved to be still the leading ‘pram-hood’ shelter and the Pioneer has evolved  to what we know today as the superb Tempest Bivvy.

Building on these foundations was incredibly important to securing the future of the brand and we have done this by concentrating on product design to drive the company forward. Design successes  such as the Levelite and RLX Flat-6 Beds show that innovation is key with products that are market driven.

At Trakker  rather than trying to be everything to all men we prefer to concentrate on products we are famous for. We’ve never been the cheapest but we’ve always strived to be the best. So far this strategy has worked incredibly well for us over the last thirty years.

Here’s to the next thirty years…